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20 Questions with Roger Lee

Reading Time: 2 mins
By Published On: December 14, 20230 Comments

We sat down with Roger Lee, Digital Marketing Manager at Brand Collective to find out his secret talents, Off Menu aspirations, and the key to self development.

What was the last book you read?

Malcolm Gladwell’s Talking to Strangers – I love books that give me a fresh perspective on the world and challenge common knowledge.

What do you enjoy about this industry?

The People – I’ve had the chance to meet and work with some truly awesome folk in my career so far.

How do you handle criticism?

Self development is really important and absorbing any feedback is vital to that. It’s not always enjoyable to absorb negative feedback but it’s the most useful.

Is there any advice you’d give your 16-year-old self?

Build a career plan and be confident and persistent in it’s execution. Also don’t be afraid to take some bigger risks along the way.

What takes up too much of your time?

In this role I get a crazy amount of cold sales emails, apologies to everyone I’ve not replied to.

What did you want to be when you were five years old?

A scientist, in a lab mixing up some potions.

What was the first live concert you attended?

A British indie band called Dodgy.

What is one of your guilty pleasures?

Coles’ Salted Caramel Profiteroles. Arguably the best value desert in Australia.

What is one song that you would request a DJ to play at a party?

My current favourite party tune would be ‘Heaven take you home’ by Swedish House Mafia.

Do you have a favourite social media platform?

Instagram – my feed is a good blend of news, comedy, sport, music and inspiration.

If you could appear on any TV show as a special guest, what would it be?

I’ve just wrapped up watching Billions which has been epic. I’d have loved a quick cameo to drop a strategic niche simile or two.

What’s on the top of your bucket list?

There’s still a lot of places I want to visit, Japan is probably top of the list.

What’s the farthest you’ve ever been from home?

Coming from the UK, physically it would be New Zealand, culturally it would probably be Bolivia or Cambodia.

What is the most impressive thing you know how to do?

More a what than a how – my knowledge of random football (aka Soccer) trivia is well up there. If you need to know the last Englishman to win the European Golden Boot, I’m your guy. (It was Kevin Phillips)

Do you have any secret talents?

I’d say I’m pretty good when it comes to knocking together a few Lego bricks, my young daughters are impressed any way.

Do you have any pets?

Does a wasp’s nest count? Otherwise I’m happily petless for now.

Do you support AFL? – Who is your team?

Cheer, cheer the red and the white – Sydney Swans.

How do you typically unwind after a long day?

I cycle to work as much as I can which helps to decompress on the way home and I find cooking pretty relaxing too.

If you could have dinner with anyone, living or dead, who would it be?

British comedian James Acaster. I’m a big fan of his stand up and the way he finds humour in everyday things. He’s also got a great podcast about dining out so might be able to help with the great ordering decisions like how to start, bread or poppadoms?

What could you give a 40-minute presentation on with absolutely no preparation?

I’d have to say digital marketing, it’s a profession but also a passion.

About the Author: Rosalea Catterson

Rosalea is the Editor of Power Retail. With a keen interest in consumer behaviour and tech, she covers everything ecommerce and hosts the Power Retail Power Talks Podcast.

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