E-COMMERCE TIME MACHINE: eBay
It's one of the leading online marketplaces in Australia, dominating the C2C retail landscape since the '90s. As the blueprint for other retailers across the country, it has transformed how Aussies shop and sell online. Let's dive into the Power Retail E-Commerce Time Machine to see how far eBay has come, from the late '90s to today.
Taking a look at the digital platform from the late ’90s, it’s clear that the business took e-commerce seriously, and offered shoppers an easy to understand and digestible platform. Dated graphics aside, the platform itself is actually incredibly futuristic, so it comes as no surprise that eBay remains one of the most popular online retailers in the country.
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