E-Commerce Time Machine: Kmart Australia
With a giant customer fan base, various Facebook groups and revenue of $8 billion, Kmart is one of the leading retailers in Australia. How has this Aussie giant transformed over the years? Take the Power Retail time machine to see how Kmart has transformed from 2002 to today.
Kmart is one of the most influential retailers in Australia. With a 2019 revenue of $8.713 billion, 234 stores and thousands of die-hard Kmart fans, this retailer is leading the way in terms of product offering and customer experience. In the last five years, its popularity has expanded and continues to grow YoY.
While it experiments with its e-commerce offering, the retailer has transformed over the years. Let’s take a dive into the e-commerce time machine and see how Kmart has changed over the years.
2000
2003
2006
2009
2012
2015
2018
Kmart – Today
What online retailer do you want us to explore next? Let us know in the comments below.
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