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Online Marketing Strategy for a Franchise Business Model

eStar explains the risks and opportunities for the franchise model and how to leverage the core business characteristics to compete and grow.

Greg Randall By Greg Randall | 04 Feb 2020
eStar Chief Client Officer Gets Personal: The Rise of Product Personalisation

Richard Berridge, eStar's Chief Client Officer, talks about the growth of personalisation and its role in customer engagement in a digital context.

By Richard Berridge | 26 Nov 2019
Solving the Problem of Store Fulfilment

In a recent webinar hosted by Power Retail, eStar and Briscoe Group discussed the imperative nature of store fulfilment, and how to solve the problem from an ever-growing e-commerce industry. 

Ally Feiam By Ally Feiam | 20 Sep 2019
Emma Rapadas, eStar Solution Consultant Shares a 360-Degree View of Your Business

eStar explains why real-time access to quality information is critical to remaining competitive and the role of Unified Commerce in the now fragmented user journey.

By Emma Rapadas | 06 Aug 2019
eStar Chief Technology Officer Discusses Card Not Present Fraud

Australia has one of the highest rates of card-not-present fraud. Matt Neale, eStar's CTO, tells retailers about upcoming changes in fraud mitigation.

By Matt Neale | 16 Jul 2019
Why is SEO Important For E-Commerce

Online retailers understand how vital SEO is, but for many, it's still daunting. Emma Rapadas from eStar explains how to optimise for maximum results.

By Emma Rapadas | 14 May 2019
Paul Carroll Partners With eStar to Elevate its Online Experience

Paul Carroll has committed to improving its online customer experience, as the company looks to expand its presence across the country through a new partnership with eStar.

April Davis By April Davis | 21 Nov 2018
Bed Bath & Beyond Launches New Online Platform

New Zealand based Bed Bath & Beyond has launched its new digital store which integrates online and offline stores and allows for its entire range to be presented online.

Power Retail By Power Retail | 15 Feb 2018
eStar Says Equality Attracts Top Tech Talent

Australasian e-commerce provider eStar says businesses that practice diversity and equality have a huge competitive edge when it comes to employing top digital talent and maintaining a productive and engaged workforce.

Power Retail By Power Retail | 31 Mar 2017