Results for #Marketing: Close
How Much did Yesterday's Facebook Outage Cost Businesses?

While many Australians woke up to the social media outage yesterday, it caused a larger wave than at first thought. How much did this six-hour shut-down cost businesses?

Power Retail By Power Retail | 06 Oct 2021
Freshly Squeezed: 01.10.19

Catch partners with LatitudePay and Kathmandu is planning to acquire Rip Curl. Get a healthy dose of news as we uncover the day’s top stories in e-commerce and retail.

Ally Feiam By Ally Feiam | 01 Oct 2019
SMS vs. Email: Which is More Effective?

When it comes to capturing the attention of customers, it's important to stay fresh and relevant. However, with so many players in the game, how can a retailer stay ahead of the pack and deliver...

Ally Feiam By Ally Feiam | 02 Sep 2019
Next Gen Social Media: How To Integrate Them Into Your Next Marketing Strategy

Every couple of years, there are new social media platforms that trickle into the mainstream. From MySpace to Facebook, to Instagram and TikTok, there's a neverending cycle of changing demographics.

Ally Feiam By Ally Feiam | 21 Aug 2019
How to Create Authentic Customer Loyalty with the Modern Mobile Shopper

The modern shopper is a savvy and discerning consumer with a bargaining tool for landing the best available deal, literally at their fingertips.

Vanessa Ferrao By Vanessa Ferrao | 10 Jul 2019
FOMO Marketing - Are You Missing Out?

FOMO: The Fear of Missing Out. It's a statement that has been thrown around lexicon over the past few years, but now it's made its way to the marketing sector.

Ally Feiam By Ally Feiam | 07 Jun 2019
How AI is Making Ads More Personal

Colin Barnard, Commercial Director at Criteo, ANZ tells us why brands need to get serious about AI or risk getting left behind.

By Colin Barnard | 23 Apr 2019
dotdigital Talks Data and the Future of Customer Engagement

We know how important data is. But utilising it effectively, for tangible results, is an element that many online retailers still struggle with.

Natasha Sholl By Natasha Sholl | 23 Apr 2019
Stitch Fix Attributes 3 Million Active Customers to Data Science Investment

The online styling service has reported 25.1 percent YOY growth for Q2 FY2019, claiming its investment in category expansion, technology, marketing and above all, data science, is to thank for the growth.

April Davis By April Davis | 13 Mar 2019
7 Powerful Examples of Viral Marketing Campaigns

Viral marketing exposes brands to exponential ROI because it generates so much interest and spreads like a virus. Can brands replicate the success of these seven campaigns?

By Darren DeMatas | 22 Feb 2019
Amazon Takes on Google and Facebook in Advertising Pilot

Amazon reportedly offers third-party advertisers the chance to send product samples to its customers by utilising its consumer data, delivery network and 100 million plus Prime subscribers.

April Davis By April Davis | 10 Jan 2019
YouTube Introduces New Ad Formats

YouTube has announced its plans to launch ‘Ad Pods’ for desktops by the end of the year, and for mobile and TV screens in 2019.

By Sam McConnell | 27 Nov 2018