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Social media has remained one of the most powerful tools for online marketing, and while Instagram and FB remain some of the golden tools for advertising, some retailers can look over one of the boldest...
Social media and email are usually seen as two separate standalone strategies targeted at different results
Look back at a few years and you’ll realise that it used to be enough for brands to have their website and be done with it, but this isn’t the case anymore.
Pinterest is one of the most popular social media platforms for those who are in search for inspiration. Now new technology helps users find the products they’re searching for.
French fashion house, Louis Vuitton, is the first luxury label to partner with XiaoHongShu, one of China's largest e-commerce platforms.
American label, Forever 21, learned recently that seemingly innocent posts on social media can instantly be coined as inappropriate.
Designer furniture and homewares retailer, Curious Grace talks about its omnichannel offering, and the importance of a complementary online/offline brand strategy.
Growing a mailing list and leveraging social media are both vital elements of strategy, but how can retailers turn social media followers into email subscribers?
Instagram has just released intriguing data for small and medium-sized business owners in terms of their growing ability to reach their forever Instagramming young Australian customers via their platform.