E-Commerce Time Machine | ASOS

Power Retail By Power Retail | 29 Jun 2020

ASOS has been one of the world’s leading pureplay retailers for years. Since launching in 2000 in London, it has become a global e-commerce giant. Let’s go back in time and see how the site has changed since the beginning.

ASOS launched in 2000 in London – its original slogan stood for ‘As Seen On Screen’, but is now better known as ASOS.

When ASOS first began, it primarily sold clothing that was inspired by celebrities in film, music and street style. It has since removed this from its offering and sells more than 850 brands to 196 countries across the world.

 2002

via Wayback Machine

 

2009

 

via Wayback Machine

 

2013

 

via Wayback Machine

 

TODAY

 

via ASOS

 

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