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Get unlimited access to this Report, plus the full suite of Power Retail Shopper Research, Top 500 Retailer Rankings and Retailer Performance Benchmarks Platform for as little as $149 per month.
Power Retail’s Spotlight Series Reports empower e-commerce industry professionals with the insights they need to make better decisions.
Each report is based on nationwide research, with over 10,000 retailer and consumer respondents and addresses a key e-commerce challenge. Over 100 in-depth interviews with pureplay and multichannel retailers operating in Australia. The series is an invaluable resource for e-commerce professionals looking to stay ahead of the game in an increasingly competitive market.
About this Report:
Find out how consumers and retailers alike have been impacted by the Bezos behemoth after its 2nd year in Australia. Amazon Australia Year Two identifies major key insights that can help drive Australian online retailers to greater success in a market that has fundamentally changed.
Amazon Australia’s launch in December 2017 was a major media event, eagerly anticipated by many online shoppers. Inevitably, the hype meant that Amazon Australia couldn’t live up to market predications. As always, the key to success is the ability to make the most informed decisions.
This instalment in our Spotlight Series provides unique insights that online retailers can use to guide their strategies and actions as an Amazon Australia seller, competitor or bystander.
- Shopper Behaviour
- Shopper Expectations
- Influencing Shoppers
- Unique Offerings
- Market Impact