As the holiday season fast approaches, the Australian arm of online retail giant Amazon has released its hotly anticipated Top 100 Holiday Toy list with some adorable assistance from the Starlight Children’s Foundation.
As Amazon prepares for the official launch of its second Prime Day event for 2022, marking the first time the online marketplace has held the event twice in one year, Australia stands out as an exception to the retail giant’s Prime Day plans with the local Amazon arm instead kicking off a somewhat lesser sales event known as ‘Big Smile’.
Australia has a big Christmas coming, and Amazon Australia is starting its prep early. The retailer is gearing up for a massive Christmas season, hiring more than 1,000 seasonal workers to ease the strain.
Amazon is ramping up its offering with the launch of its second distribution centre in Melbourne. The new fulfilment centre will be located in Ravenhall and aims to double its overall operational footprint in the city.
We identified three key strategies for retailers to meet — and exceed — shopper expectations going into peak season from BigCommerce’s 2023 Customer Experience Report: What Online Shoppers Want from Brands.