Aussie consumers

Consumers’ loyalty built in communication

As the saying goes, ‘time is money’, and for cost conscious consumers grappling with the pressures of a turbulent economy and high costs of living, any opportunity to save is of increased value.

By |October 19, 2022|Categories: News|Tags: , , , , |0 Comments

EDITORIAL: Sales events vital to smooth riding of modern retail wave

In an economic climate seeing high inflation rates continuing to rise and corresponding cost of living rates at near-suffocating levels, Australian consumers are more cautious than ever about their spending, and increasingly on the hunt for opportunities to save.

Google’s Black Friday and Cyber Monday Experiment

Google is reportedly running a two-week experiment, giving retailers a chance to promote their Black Friday and Cyber Monday deals using ‘Promotion Extensions’.

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