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Are You Making the Most of Your Marketing? | Q&A with Klaviyo

From an e-commerce analytics tool to an intuitive platform, Klaviyo has come a long way. We sat down with Robert Gibson, the Senior Partnerships Manager, APAC at Klaviyo, to examine the changes in consumer behaviour, how it impacts retail strategies, and how they can cut through the noise in the lead up to Christmas.

Report: December to be Biggest Online Shopping Quarter on Record. Are you Prepared?

August has recorded the largest week in e-commerce in 2021 to date, and we're just getting started! Are you ready for what's next?

We Asked Shoppers: What’s Driving Cart Abandonment? (It May Not Be What You Think)

From delivery speed to payment options, we surveyed Aussie shoppers to find out why they abandon carts (and what you can do about it).

5 Ways to Reduce Abandoned Cart Rates

The average Aussie abandons their shopping cart 48 per cent of the time - it's something that happens often, and there are ways retailers can reduce this number. 

Samantha Gopal Podcast
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