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Checkout on Instagram

Live Streaming x In-App Shopping – A Match Made in Heaven?

Instagram is taking its social commerce to the next level with the introduction of its Live Shopping platform. This format has had huge success in China, but will it be a bop or a flop on Aussie shores? Let's discover the ins and outs of this new service, and how it may benefit e-commerce retailers in the future.

Checkout, A New Way to Shop on Instagram

Instagram's new Checkout shopping tool allows users to make direct in-app purchases. How will this affect the future of smartphone shopping, and how we consume online?

Instagram Launches ‘Checkout on Instagram’ Trial

Adidas, Zara and H&M are among the brands involved in a closed beta test that allows shoppers to purchase and track online orders directly through the social media app.

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