conversion rates

E-Commerce Conversion Optimisation: Actionable Practices to Increase Conversion on Your Website

Every e-commerce retailer needs a reliable way of measuring the performance of their e-commerce store. In addition to the actual revenue being generated, the most prominent metric is the e-commerce conversion rate.

Retail Exec Mark Goddard Backs Tech Start-Up, Appointed Chair

As we close out 2020 in a state that is being dubbed 'the new normal', it is easy to lose sight of how drastically e-commerce has changed in the last nine months. By April this year, there were 200,000 new Australian households shopping online, and Australia Post has struggled to keep up with demand.

How Innovating Online CX Can Help Retailers Maximise Growth

It's no secret that online retail has skyrocketed in popularity over the last eight months. However, with the increase in demand also comes the increase for innovation and optimisation, especially regarding online conversion rates. Power Retail sat down with Michael Tutek, the CEO and Founder of Preezie, to discuss how retailers can make the most of their online journey, and effectively implement strong CX.

Heather Bone
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