One of the biggest challenges in retail is to move beyond the 'I’m just looking' phase. The next step is to get the base sale and then the upsell. There are never-ending selling strategies and tactics to implement to improve revenue. However, the one thing overlooked is the power of delivering excellent CX.
One of the biggest mistakes a retailer can make is to assume their customer experience is at a high standard. The lack of focus on delivering service excellence is one of the key factors in why retailers lose sales.
It's unavoidable. If you're in business, things will go wrong, whether it's something major or something minor, something within your control or totally outside of it. Here, online retailers tell us what happened, and how they responded when the proverbial sh*t hit the fan.
Zoë Richardson, the founder of online jewellery store, Zoë Alexandria Jewellery shares her digital transformation journey and how she's replicating her in-store customer service standards in a digital environment.
Naked Wines is disrupting the wine industry by bridging the gap between winemaker and customer, but as it turns out, it’s also re-thinking what it means to provide good customer service in the online space.
Email marketing shouldn't be a last ditch effort to attract more sales in the lead up to the busy holiday period. If you want to make the most of your email strategy, pre and post-holiday campaigns will prove fruitful.
How do you keep your online retail business a step ahead of your competition in a crowded market? Customer service. Here, The Media Image looks at how your customer's journey is dependant on 24/7 support.
We identified three key strategies for retailers to meet — and exceed — shopper expectations going into peak season from BigCommerce’s 2023 Customer Experience Report: What Online Shoppers Want from Brands.