According to a new report by Power Retail, only a minority of Aussie shoppers are willing to pay full price online. Are retailers slaves to discount-demanding consumers or have they actually created them. Most importantly: what now?
According to the Founder of Temples and Markets, Judith Treanor, the growing love affair Australia has with brands like Kmart and cheap, mass-produced goods is taking a toll on the local e-commerce sector.
The online shopping boom has seen the November retail calendar ramp up, with the pressure on to offer the best discounts and drive the most traffic. In the US, one retailer was the clear winner in 2018.
Power Retail’s highly anticipated All Star Bash 2024 and the accompanying exclusive Outlook lunch event are just weeks away, and to further add to the excitement, Power Retail is thrilled to announce a partnership with Team Global Express.
Adam Shalagin delves into the new and imperfect ecosystem that is Streaming Media, whose video content is arguably the most powerful medium available for advertisers and brands to reach potential customers.