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Macy’s

Online Sales Not Enough to Save Macy’s From Guidance Cut and Market Wipeout

Macy’s poor Christmas sales have caused the struggling department store to cut its profit guidance, with its business woes sparking an industry-wide wipeout.

Cosmo Magazine Creates Print-to-Mobile Shoppable Content

Cosmopolitan is reportedly entering a new age of print/digital advertising, using QR codes and partnerships with e-tailers to make virtual 'try-on' ads possible.

By |September 26, 2018|Categories: News|Tags: , , , , , |0 Comments

Macy’s Latest Acquisition to ‘Enhance Customer Experience’

In a deal that saw Macy’s acquire the New York City concept store, STORY, the troubled department store also snatched up STORY’s founder and chief executive officer, in a move that the brand hopes will enhance its customer experience.

By |May 3, 2018|Categories: News|Tags: , , , , |0 Comments
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