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personalisation

Online spending still strong, but big spend off the table

Despite the economic downturn, online spending is still strong but new research shows consumers likely to avoid major purchases in next six months.

Personalisation vs. Hyper-Personalisation – Which Rules Supreme?

Retailers need to re-think their personalisation strategy. As online adoption starts to slow and retailer loyalty decreases, it's important businesses know what to do. We asked Graham Ralls, Head of Product at preezie, about changes in shopping expectations, the case for hyper-personalisation and the looming issue of privacy.

How AI-driven Product Recommendations Are Driving Ecommerce In 2021

Not using machine learning to create hyper-personalised product recommendations? You're missing out. Adobe explains how to get started.

‘AI is going to put your previous manual personalisation efforts on steroids’: Q&A with Adobe’s Scott Rigby

From customer experience to loyalty, personalisation is relevant at every touch point. Are you utilising AI to its full potential?

By |August 24, 2021|Categories: Sponsored Post|Tags: , , , , , |0 Comments

AI-Powered Commerce: Beyond “Personalisation” and Towards “Individualisation”

We speak with Adobe to find out why you need to leverage AI now and how St. Frock achieved 100 percent year-on-year growth.

By |August 12, 2021|Categories: Sponsored Post|Tags: , , , , |0 Comments

Talking Point: Inside Maison de Sabré’s Plans for World Domination

Personalisation, adaptability and excellent customer experience are some fo the core fundamentals of running a successful e-commerce platform. Maison de Sabré does this in spades. We sat down with CEO and COO of Maison de Sabré, Omar and Zane Sabré, to discuss its brand growth of 65 percent and the future of e-commerce.

eStar Chief Client Officer Gets Personal: The Rise of Product Personalisation

Richard Berridge, eStar's Chief Client Officer, talks about the growth of personalisation and its role in customer engagement in a digital context.

By |November 26, 2019|Categories: News|Tags: , , , , |0 Comments

How MAISON de SABRÉ is Making its Mark on E-Commerce

We sat down with Zane and Omar Sabré, the Co-Founders and CEOs of MAISON de SABRÉ to discuss the age of personalisation, and how the brand is hitting the $14m valuation mark in only two years.

Is Your Personalisation Marketing ‘Intelligent’?

Research shows that personalisation can generate an increase in customer loyalty and sales. However, in order to achieve these results, you have to understand the importance of intelligent personalisation.

How to Make Digital Interactions With Your Customers More Personable

Zoë Richardson, the founder of online jewellery store, Zoë Alexandria Jewellery shares her digital transformation journey and how she's replicating her in-store customer service standards in a digital environment.

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