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Rakuten Marketing

Influencer Marketing: Budgets Growing but so is Confusion

The influencer explosion is a boon for digital marketers and an opportunity to directly reach a consumer. Or...is it? How can retailers measure effectiveness, and what do shoppers really think?

By |March 19, 2019|Categories: News|Tags: , , , , , , |1 Comment

Report Reveals Only 2% of Aussies Shop Exclusively Online

Only two percent of Aussies shop exclusively online. New research from Rakuten Marketing looks at the latest consumer trends and how retailers can tap into the omnichannel shopping market.

By |September 19, 2018|Categories: News|Tags: , , , , |0 Comments
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