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Black Friday early preparation more important than ever

Once relegated to a US-only phenomenon, Black Friday has seen exponential growth in Australia in the last decade to where it is now considered by many to be the single biggest date on the Australian retail calendar. This year, as consumers grapple with high costs of living and the ramifications of an immense and ongoing spike in inflation rates since mid-2021, retailers are being warned to start their preparations for the sales event even earlier than normal.

By |October 18, 2022|Categories: News|Tags: , , , |0 Comments

Singles Day Breaks $43 Billion in Sales in 24 Hours

Alibaba's Singles Day (11.11) has proven to be a raging success, as it smashes old records and makes new ones along the way. Although starting out as a celebration for being single, the honourary holiday has transformed into the largest sales event in the world. 

Go Wild! Four Ways to Gear Up for Click Frenzy 2019

It's one of the biggest sales in Australian online retail - Click Frenzy. With only 24 hours before the massive sales event begins, there are a few ways a retailer can maximise its sales before and after the event of the year takes place. 

Samuel Wood Podcast
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