Sephora is one of the most recognisable retailers in the world. Established 50 years ago, it has helped transform the beauty industry to what it is today. Take a trip back in time and see how the cosmetic retailer giant has transformed its e-commerce offering from 1997 to today, both internationally and in Australia.
Mobile shopping is becoming more popular than ever in Australia. As such, it's more important than ever for online retailers to pay attention to the experience that consumers have via mobile devices. Greg Randall dissected three of Australia's leading makeup and skincare retailers and their mobile offering.
Facebook’s VP of Messaging Products, David Marcus announced AR integrations for businesses using Facebook messenger as a sales tool, will soon be a reality at the recent Facebook Developer Conference 2018 (F8 2018).
We identified three key strategies for retailers to meet — and exceed — shopper expectations going into peak season from BigCommerce’s 2023 Customer Experience Report: What Online Shoppers Want from Brands.