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Adore Beauty FY23 results: loyalty soars, revenue and profit slide

Cost-of-living pressures and subdued consumer sentiment are reportedly impacting revenue and profit as Adore Beauty looks to further engage loyal customers, targeting increases in order frequency.

Top Trends for Experiential Commerce in 2018 and Beyond

Creating an authentic and exciting brand experience for your consumer is vital in order to leverage engagement and loyalty. But in a landscape where technology is developing at a rapid speed, how much emphasis should retailers be putting on things like AI and VR?

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