Mirakl hosted a webinar with leading online marketplaces to highlight best practices, guidelines for ensuring maximum growth and preserving brand integrity along the way. Here are a few of the highlights from the webinar, and some important takeaways for all online retailers who wish to break into the marketplace space.
The last 12 months have proven to be a rollercoaster, to say the least. When it comes to e-commerce, with the increasing need to compete with pricing, shipping and returns, it can cost retailers more than they may realise. How can retailers tackle the onboarding of new shoppers while staying sustainable and profitable? Is it time that retailers got off the discounting rollercoaster in 2021?
As retailers determine the developments in business strategies, it’s imperative to understand what drives a consumer to shop online. How did online shopping sentiment change in 2020? Have comfort levels with online shopping changed in the last 12 months, and how will this impact retailers in the long run?
What are the key reasons why a customer would shop with a retailer online? We spoke to Tanuj Rastogi, the Founder and Director of 18th Digitech, to discuss BNPL, an effective returns policy and how to maximise the biggest retail trends of the year.
The bricks to clicks phenomenon triggered by the coronavirus pandemic has got Australian retailers and consumers bracing for what might be the busiest online Christmas ever. Record numbers of Aussies are now shopping online, and with the busiest season just around the corner, retailers need to get prepared as people start buying presents early.
In the bustling world of retail, businesses are developing the most sophisticated and advanced ways of capturing the attention of an audience. From AI to Buy Now, Pay Later, there's a myriad of ways that consumers can take advantage of this budding technology. Unfortunately, with every new tech that is released, fraudsters are catching up too.
We identified three key strategies for retailers to meet — and exceed — shopper expectations going into peak season from BigCommerce’s 2023 Customer Experience Report: What Online Shoppers Want from Brands.